30 www.hrreporter.com
WHEN PERKS
BECAME NECESSITIES
NOBODY HAD ANY answers in mid-March. The
reality of a coronavirus outbreak in Canada was
hitting home fast. Businesses were closing their
doors. Scary terms such as "social distancing" and
"self-isolation" flooded the news. It happened in
an instant. And, in that instant, people started
stepping up.
When the call came from the government that
Canadians abroad needed to get home and self-
isolate, Canadian car rental companies immediately
got to work. They started offering secure booking
WORKPERKS
LEADERSHIP SERIES
As the coronavirus pandemic
hit Canada, businesses
stepped up to help Canadians
and each other using an
unlikely partner — a WorkPerks
company
services and pay-later plans for Canadians who had
to get home but might not be able to book plane
tickets amid skyrocketing demand. They saw a need
for what they had, and those car rental companies
delivered in a clutch time. When they needed to
amplify their offering and make sure it reached as
many people as it could, they turned to an unlikely
place — their WorkPerks partner, Venngo.
Venngo manages group discounts throughout
North America. The company's goal, before this
crisis, was to connect employees with exclusive
Kondwani Mwase, Marketing Director at Venngo
