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THE CASE
FOR TAILORED
'POSITIVE'
BENEFITS
Benefits are expected in
today's workforce, but a
thoughtfully curated perks
program can pay a
meaningful happiness
dividend.
SVP at Venngo is trying to provide a more
omnipresent benefit package for employees with
lifestyle discounts as the keystone. He thinks Venngo
offers an augment to any company's traditional
benefits package. Its benefit program, WorkPerks,
extends the employees' experience beyond the
organization.
He knows, too, that the sort of benefits Venngo
offers must fit into the employee experience. Positive
benefits need to be thoughtfully built to meet the
unique needs of an organization.
"We come at the market more holistically," De
Iulis explained. "We think of benefits that can
enhance those good moments in the lives of your
employees. We want employers to think about being
there for employees and helping them take
advantage of more opportunities in the good times."
He cited how a "positive benefits" program can
create a sense of trust and happiness that will drive
productivity among employees. The trick, though, is
providing a discounts program that actually touches
on employees' day-to-day lives.
A benefits program might offer online discounts,
De Iulis explained, but as much as we talk about
online shopping, local brick and mortar shops are a
far better way to touch an employee's routine. Venngo
strives to make its instore redemption process as
BENEFITS ARE expected in today's workforce. All
but the smallest, most bare-bones operations offer
some kind of benefit package to their employees.
Health and dental plans are a necessary side of the
working contract, but their impact is felt during
harder moments in an employee's life, which, one
hopes, are few and far between.
Tom De Iulis thinks employers should look to
provide benefits "for the good times" as well. The
EMPLOYEE BENEFITS
LEADERSHIP SERIES
